YouTube is trying to make AI music deals with major record labels

Illustration of a YouTube logo with geometric background YouTube is expecting to launch new AI tools later this year that are trained off the back of these deals. | Illustration by Alex Castro / The Verge

After debuting a generative AI feature last year that produces music in the style of famous artists like Charli XCX, John Legend, and T-Pain, YouTube is now asking major record labels to allow it to clone more musicians. According to the Financial Times, the Google-owned video platform is offering to pay Universal Music Group (UMG), Sony Music Entertainment, and Warner Records “...

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