Four years after the dawn of the VSCO Girl, VSCO wants you to know that it’s very much alive. Photographers and other aesthetically-inclined creators still flock to the app’s suite of tools, which imbue the editing process with joy while still providing the creative control that visual artists value.
If you wouldn’t be caught dead using Mayfair, you’re probably already familiar with VSCO’s vast palette of lush, film-inspired filters. That deep collection of photo filters coupled with the app’s serene, vibes-above-all design make it a natural digital studio space for creators who still care a lot about the look and feel of what they post.
“They can be authentic, they can explore thei...