Elderly people are not typically thought of as early adopters of cutting-edge technology, but there are startups looking to buck that trend, banking on an opportunity to provide them with them with new services like VR, to address the specific needs of elderly consumers, Today one of the bigger startups in the space, Rendever, is announcing an acquisition to expand its business. The company, which builds virtual reality experiences designed to help elderly people feel less lonely and currently has some 600,000 users, has acquired Alcove, a platform developed at AARP — the organization that both lobbies for and provides services like insurance and support to members, who are typically retirees and older people.
Rendever operates as a B2B service — it works with care homes ...