Facebook and Instagram users in the European Union objecting to Meta’s behavioral advertising can easily ask for their data not to being used for its consentless tracking-and-profiling thanks to a free tool provided by privacy rights not-for-profit, noyb.
According to noyb, an online form Meta is planning to offer EU users wanting to exercise their legal right to opt out of its ads processing is not at-all straightforward — no surprise there! — hence why the group has created a super-simple way for them to obtain their rights under the bloc’s General Data Protection Regulation (GDPR).
Users can lodge their objection via noyb’s tool either by logging into Facebook (i.e. to verify their account); or just by providing noyb with the email they use for the service; or objecting via their own own email client.
Once they’ve confirmed...
