Twitter launched “Blue for Business” last week alongside relaunching Twitter Blue. At that time, the social network had assigned a gold checkmark to businesses. Now it’s offering some more details.
With Blue for Business, Twitter is also providing an additional badge — refer to our checkmark and badges guide — that helps organizations identify brands and people associated with it.
Twitter’s product manager Esther Crawford said the social media platform is launching a pilot program for Blue for Business with select businesses. Brands, media houses and others with Blue for Business will have a square profile picture, instead of the round one, making another clearer distinction. The company plans to expand this to more organizations next ...
