Truecaller has been a known name in the app market globally — thanks to its eponymous caller-identification service. Its active user base these days numbers 338 million, but it could be bigger: a lack of a caller ID feature on iOS has arguably held back its growth among iPhone users. Now, an effort to expand its reach, the Stockholm-based company is introducing an update that will finally provide live caller ID support on iOS, available to people using its paid tiers.
The new feature comes as Truecaller continues to see a lot of growth, but also some knocks in its strongest markets. The app has been one of the more popular among mobile users in markets like India where spammers target the masses. Yet the company has faced criticism over how it collects data for its c...
