TikTok’s latest feature lets users make AR filters

TikTok effect tool in the app showing the ability to create filters. Image: TikTok

TikTok users will now be able to create video effects right in TikTok without downloading another app. The company announced the new mobile editing feature, available now globally, in a blog post today.

AR effects are a big part of TikTok culture — they spawn challenges, viral games, and essentially a whole genre of content. But up until now, creators had to use a separate program called Effect House to make filters for the app.

In the TikTok mobile app, users can work off of filter templates and experime...

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