Unlocking exclusive access has been a long-held promise of a lot of NFT-based communities. And now, Spotify is helping some of them realize that claim with token-gated playlists.
According to a series of tweets by Kingship, a metaverse band signed to Universal Music Group (UMG), the streaming company is piloting playlists that could be unlocked through NFTs in certain geographies. Under the pilot, Kingship has released a special playlist that could be accessed only by Kingship key card NFT holders.