SpeedyBrand uses generative AI to create SEO-optimized content

While working at Vetan, a startup helping small- and medium-sized (SMBs) businesses manage employee payroll, Jatin Mehta realized that SMBs often lack the tools to thrive online with organic sales. The cost to hire an agency is beyond their budget, and generating content is costly — both in terms of time and money.

“Having a great online presence is critical for e-commerce stores like Shopify and Woo, as online traffic is the bread and butter of their business,” Mehta told TechCrunch in an email interview. “But existing content marketing solutions are not complete and require search engine optimization (SEO) expertise. Businesses need multiple SEO tools and to hire content strategists, writers and agencies to outsource their content marketing work.”

So along with Ranti Dev Sharma and Ayush Jasuja, Mehta co-founded SpeedyBrand, which aims to bring “high-quality,” affordable SEO content to SMBs using...

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