A lot of music streaming services and discovery apps have followed a formula for introducing new artists and songs to their users: an AI-powered vertical feed that highlights clips of songs. SoundCloud is the latest app to try this feature out.
The company is testing a vertical feed discovery feature both on its iOS and Android apps with a select number of users. SoundCloud users included in this test will see a new ‘Discover’ page — along with a ‘Following’ page — under the Feed tab. Until now, the tab only showed new tracking from artists that you were following and reposts from friends.
SoundCloud says the Discover page will show songs “based on your listening history and musical taste.” The app will also show a line explaining the reason why a particular song is showing up in your recommendations. These captions will look like “Because you follow A” or “Because you liked B.”
