Snap announced today that it is rolling out an integration with the link-in-bio tool Linktree to let people show off their work and other profiles on Snapchat. The social network is late to allow links in the profiles of creators. Until now, it only allowed brands and Snap Stars — the biggest creators who are part of a special program — to include links.
Originally announced in April, the partnership will now allow anyone with a public profile to include links to their Linktree profile. Snap allows any user over 18 to create a public profile.