A dog-tired husky with bright pink ears rests on the marble hotel floor, napping before his next meet-and-greet. Around him, the atrium echoes with the sounds of Louboutins click-clacking and businessmen chattering over overpriced cocktails. The stone resting spot isn’t as comfortable as the luxury pet bed he’s accustomed to, but the pup’s plush Louis Vuitton doggie vest cushions him as he recovers from the packed routine of an elite dog influencer.
With over 7.5 million followers on TikTok, Swaggy Wolfdog is a full-blown celebrity – he (or at least his team) is used to getting approached by strangers, who might ask for a selfie. But as I approached the stylish pup and his handler, something possessed me. All I wanted to know was how an influencer dog – or its owner – files taxes. So, I asked.
It’s a reasonable question. For a human influencer, making content and building an audience is only half the battle. To ...
