We can all agree that data brokers are creepy and bad, and that in this age they have feasted upon our personal information like never before. Opting out is hard enough — which is why Optery is there to help — but as the data economy continues to evolve, we may want a more proactive management platform to stay on top of it — which is what Optery is hoping to build.
I met Optery’s co-founder and CEO, Lawrence Gentilello, when he was pitching on our Showcase Stage last September at Disrupt. The short presentations there were always teasers, and in Optery’s case I wanted to know more about how they moved the ball past existing opt-out helpers like DeleteMe and PrivacyBee. Then I forgot (Disrupt is a lot) and fortunately they reminded me just as they were about to add $2.6 million to their seed funding.
If you’re not familiar, these are services that reach out to the dozens — in fact, hundr...
