A mechanical keyboard is an odd addition to the OnePlus product line by virtually any measure. OnePlus is a phone maker first and foremost. Always has been and likely always will be. Since 2014, the company has made its name as the producer of thoughtfully considered Android handsets at non-premium prices. Diversification is, of course, inevitable. It’s the smart move — particularly with the industry’s struggles over the last several years.
Earbuds are a logical next step. So, too, are budget handsets, as the company looks toward emerging markets for further expansion. It’s hard to say how much of the company’s road map was influenced by OnePlus’s absorption into long-time investor Oppo, though many of the products were no doubt already on the roadmap. That likely includes the company’s tablet and foldable.
OnePlus’ Featuring is an altogether different beast. The company describes the program thusly: “OnePlus Featuring is a brand new platform that consistently bring...
