Meet Oneleaf, a new startup that wants to make hypnosis mainstream. The startup has designed an app that helps you get started with hypnosis and follow various programs to quit smoking, reduce anxiety or lose weight.
Oneleaf raised $4.6 million (€4.2 million) from Frst, Kima Ventures, Raise Ventures and several business angels. Bpifrance also contributed hundreds of thousands of dollars on top of that through equity-free financing.
“How to quit smoking was a topic that really mattered to me. I discovered a whole new world, and that’s hypnosis,” founder and CEO Eliott Cohen-Skalli told me. “And the digital experience is better than the physical one. Hypnosis is a state of relaxation and focus at the same time.”
According to Cohen-Skalli, the reason why it’s easier to practice self-hypnosis at home is that you’re in a peaceful and familiar environment. You’re not in someone’s office sitting next to a stranger.