Netflix doubles down on K-dramas with a $2.5 billion investment

Kang Sae-byeok in Squid Game looking at her fellow competitors. Squid Game was a monster hit for Netflix, so it’s not surprising the platform is looking to repeat that success. | Image: Netflix

After a meeting with South Korean President Yoon Suk Yeol yesterday, Netflix announced it’s planning to invest $2.5 billion into “the creation of Korean series, films, and unscripted shows over the next four years” — which is a fancy way of saying Netflix is about to make a crapload of K-dramas.

The amount is double what Netflix has invested in K-dramas since 2016 — and it’s no surprise given the monumental success of Read Entire Article

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