Musk woos ad giants in Paris to fix Twitter’s woes

In a steaming-hot, packed, VivaTech hall in Paris today, Twitter owner Elon Musk waxed lyrical on his various accomplishments, but demured over some of the bigger questions hanging over his various companies.

After walking on stage and joking that he might be a “hologram or an android”, Musk also quipped that Twitter was “expensive” and “if I’m so smart, why did I pay so much for Twitter?!”

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