Minu knows financial, employee wellness are connected, so it built 30 gamified benefits

Minu, a Mexico-based employee wellness company, grabbed $30 million in new funding as it continues building out its gamified and rewards features, including saving or completing financial education courses, while improving retention for employers.

Company co-founder and CEO Nima Pourshasb told TechCrunch that 80% of Mexicans live paycheck to paycheck with no savings, while one-third often need to take out loans to cover basic, recurring expenses.

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