In the latest sign that Meta’s new Twitter lookalike Threads is unlikely to capture the essence of its predecessor, the company is apparently actively disinterested in cultivating its new app into useful hub of breaking news and world events.
In a reply to a question from The Verge’s Alex Heath, Instagram head Adam Mosseri, currently the default hype guy for Threads too, said that Meta’s goal isn’t to replace Twitter, but rather “to create a public square for communities on Instagram that never really embraced Twitter and for communities on Twitter (and other platforms) that are interested in a less angry place for conversations, but not all of Twitter.”