Max is taking 4K away from its legacy ad-free subscribers

Illustration of the Max streaming app logo Illustration: The Verge

When HBO Max transformed into Max back in May, Warner Bros. Discovery said that existing subscribers on the ad-free plan would be able to hang onto certain perks (like 4K streaming) for at least the next six months without needing to spend more money. Well, we’re about to hit that six-month mark, and right on cue, the party’s over. That’s all, folks.

Max is emailing affected customers, letting them know that while their monthly price of $15.99 will remain the same moving forward, they’ll be losing a ...

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