Image: Warner Bros. Discovery
Today marks Warner Bros. Discovery’s big debut of Max, the new streaming service that bundles all of the company’s entertainment together inside one single destination. All the eggs are going into one basket, and yes, HBO is still getting a prominent focus — even if it’s no longer in the name.
I got an early preview of Max at Warner Bros. Discovery’s New York City office last week, and I was initially struck by just how closely it resembles the HBO Max app that it’s replacing. The homescreen, show and movie pages, and general user experience will feel instantly familiar to everyone switching over. But just because it looks similar doesn’t mean it’s a recycled app: Warner Bros. Discovery has largely rebuilt Max with a focus on sim...
