Here’s an example of what the new screensaver ads look like. | Image: LG Ad Solutions
LG’s smart TVs are starting to display full-screen ads before the conventional screensaver kicks in when entering idle mode. The native screensaver ads started rolling out to LG’s smart TVs earlier this month, including OLEDs like the new G4 model, and will appear across the homescreen, content store, and LG Channels.
The feature will advertise both LG’s own products — with Read Entire Article
