As competition with TikTok and Instagram Reels heats up, YouTube today announced an expanded suite of creation tools for its own short-form video platform, YouTube Shorts. Among the new features are tools for remixing, adding effects, stickers, going live, and others aimed at encouraging inspiration. The company is also starting a test of a new mobile-first vertical live experience that will help live creators get discovered in the main Shorts feed.
Explains YouTube, Shorts are now being watched by over 2 billion logged-in users each month, prompting the release of more tools to improve the Shorts experience for creators.
One of the key new tools arriving starting today is “Collab,” a way for a creator to record a Short in a side-by-side format with other YouTube or Shorts videos. The feature joins other remixing tools like Read Entire Article
