French AI startup launches first LLM built exclusively for advertising copy


French startup AdCreative.ai has launched a new large language model build exclusively for advertising. Named AdLLM Spark, the system was built to craft ad text with high conversion rates on every major advertising platform. AdCreative.ai said the LLM combines two unique features: instant text generation and accurate performance prediction. Working with Nvidia, the startup trained the model on real-life ad copy. The training data encompasses every text generated by AdCreative.ai for its 2,000,000 users. It includes information from eight leading advertising platforms: Facebook, Instagram, Google, YouTube, LinkedIn, Microsoft, Pinterest, and TikTok. Alongside the ad copy, the dataset contains 840 million lines of…

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