Blockchain is frequently derided as a solution in search of a problem. But buried beneath the crypto scams and Web3 utopianism hide some intriguing use cases. Some of the most powerful applications are in traceability. When embedded in supply chains, blockchain can track the entire product lifecycle, from origin to consumption. As the tech provides permanent, indelible, and unalterable records, extensive data about items and transactions can be securely stored and authenticated. In the food sector, the benefits are particularly attractive. In one pilot project by UK startup Provenance, blockchain and smart tagging were used to track illegal tuna fishing, seafood fraud,…
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