Fifteen might not be a familiar name, but you may already know some of Fifteen’s bikes. Fifteen is the new name of the companies formerly known as Smoove and Zoov — these two companies with weird names merged a couple of years ago.
Smoove is one of the companies behind the Vélib’ bike-sharing service in Paris (along with Indigo, Mobivia and Moventia). And Zoov offered a hybrid bike share program for short-term and long-term rentals. While Zoov never reached the scale of Smoove, its bikes and docks serve as the basis for Fifteen’s new offering. Essentially, Fifteen combines Smoove’s reach with Zoov’s technology.
The past few years have been both challenging and promising for Fifteen. When the city of Paris picked Smoove and its partners for the new Vélib’ service, it wasn’t a smooth transition. After some serious hiccups (including financial difficulties), the service has now ...