Ember’s a bit of a weird one. The Southern California firm has two distinct – though not wholly unrelated arms. There’s the smart mug side of the business that launched the startup and the more recent cold chain shipping wing, which leverages its temperature control technology to move things like medical supplies.
While it seemed as though the mug business might have been a kind of stepping stone to health care (where the real money is), that side of things is still going strong. Today at CES, for instance, Ember is announcing the Travel Mug 2+. The new addition to the line adds Apple’s Find My to the equation.