Amid the declining smartphone market, premium devices are having their moment. These pricy devices made up more than half of the worldwide smartphone market’s revenue, according to a report from Counterpoint.
The analytics company’s report says that premium devices (with a wholesale value of $600 or more) grew by 1% year-on-year in terms of shipment and captured 55% in terms of revenue. This is significant given the smartphone market showed a dip of 11% year-on-year for 2022 due to tough economic conditions.
There is no prize for guessing the absolute winner of this market: Apple. The company had a mammoth 75% market share in the premium segment — sales grew by 6% year over year. Counterpoint mentioned that this growth would have been bigger if Apple didn’t face supply constraints for Read Entire Article
