The cloud is growing expensive. According to a recent survey from ESG, more than half of companies say that their spending on public cloud apps will increase in 2023 while 56% expect their public cloud infrastructure services spending will go up this year. A separate report from Gartner forecasts that worldwide spending on public cloud services will grow to total $591.8 billion in 2023, up from $490.3 billion in 2022.
The cost burden is such that many companies end up exceeding their budgets for cloud. Veritas, a cloud data management vendor, found in a 2022 poll that upwards of 94% organizations incur higher costs than antici...