Matt Mullenweg, CEO of Automattic, the company behind WordPress.com and other online publishing tools, is offering a glimpse into Tumblr’s future — the blogging site Automattic acquired from Verizon in 2019. On the Evening Standard’s “How to be a CEO” podcast, the WordPress founder offered a vision of Tumblr’s future direction, including its embrace of open source, plans for algorithmic choice, and use of AI technologies, among other things.
The exec was enthusiastic about Tumblr’s ability to bring a younger user base into the broader Automattic community, noting that over half its users are under the age of 25 and more women than men use the service. The site also has a vibrant LGBTQ+ community —...
