Ads may be coming to Ted Lasso. | Image: Apple
Apple has made a notable hire that could signal its intent to move into ads on Apple TV Plus. The company has hired advertising exec Lauren Fry to “to help build a video advertising business for its Apple TV Plus streaming service,” according to The Information.
Apple has been turning more to ads to help grow its revenues; it added new ad placements in the App Store last year and reportedly wants to bring ads Read Entire Article
