Apple’s Tim Cook says AR and VR are for ‘connection’ and ‘communication’

Image: Laura Normand / The Verge

At some point in the near future, Apple’s going to launch a mixed reality headset. That seems all but certain. The exact when and what and how much? All very up in the air. But one thing hasn’t changed: Tim Cook’s vision for AR and VR. For almost a decade, Apple’s CEO has been banging the drum that AR is more important than VR and that AR is fundamentally about bringing people together. And he’s still at it.

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