Amazon’s tests mixing and matching its grocery operations

Amazon Fresh store in Plainview, New York Photo by Howard Schnapp/Newsday RM via Getty Images

Amazon’s next ideas for growing its grocery business could blur the lines between Whole Foods and Amazon Fresh by enmeshing the two businesses’ fulfillment networks in a new set of experiments, according to The Wall Street Journal.

Amazon has reportedly started shipping Whole Foods products from 26 Amazon Fresh fulfillment centers and plans to build a microfulfillment center at a Pennsylvania Whole Foods Market and stocking it with Amazon Fresh household goods and groceries. Another part of the plan includes an experimental “Amazon Grocery” Read Entire Article

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