Amazon finally has a color Kindle, and it looks pretty good

A photo of a Kindle Colorsoft, showing the library. What’s a color screen for? Color book previews! | Image: David Pierce / The Verge

For years, Kindle users have asked Amazon to make a color version of its e-reader. Now, the company is finally delivering: it’s launching the new Kindle Colorsoft Signature Edition, a device that has a lot in common with the new Paperwhite except instead of black and white it’s color all over. The Colorsoft costs $279.99 and starts shipping on October 30th.

Making the Colorsoft happen, Amazon executives said at a launch event on Tuesday in New Yor...

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